- model: `engage ~ b0c * b1c` (see [[220622_173908 engagement with focal headlines]])
- `c`: mean-centered
- `bc1`: slope for item_order effect
Changes in engagement with focal headlines (b1) **not** associated with importance/newsworthiness ratings after controlling for intercept (b0).
- no significant effects for will smith study
- significant effect of b0 for both climate change and monkeypox
- larger b0 associated with higher importance/newsworthiness ratings
- larger b1 associated with negative effects (but less consistent)
- b0:b1 interaction effects
```r
# study 1 will smith
> summaryh(lm(importance ~ b0c * b1c, d3_b1_dwell[topic=="willsmith"]))
term results
1: (Intercept) b = 2.37, SE = 0.10, t(172) = 24.12, p < .001, r = 0.88
2: b0c b = −0.04, SE = 0.09, t(172) = −0.48, p = .635, r = −0.04
3: b1c b = −3.39, SE = 5.11, t(172) = −0.66, p = .509, r = −0.05
4: b0c:b1c b = 4.19, SE = 3.24, t(172) = 1.29, p = .197, r = 0.10
> summaryh(lm(newsworthiness ~ b0c * b1c, d3_b1_dwell[topic=="willsmith"]))
term results
1: (Intercept) b = 3.03, SE = 0.12, t(172) = 26.19, p < .001, r = 0.89
2: b0c b = 0.06, SE = 0.11, t(172) = 0.51, p = .612, r = 0.04
3: b1c b = −2.87, SE = 6.00, t(172) = −0.48, p = .633, r = −0.04
4: b0c:b1c b = 6.92, SE = 3.80, t(172) = 1.82, p = .071, r = 0.14 # almost
# study 2 climate change
> summaryh(lm(importance ~ b0c * b1c, d3_b1_engage[topic=="climate"]))
term results
1: (Intercept) b = 5.10, SE = 0.08, t(240) = 62.41, p < .001, r = 0.97
2: b0c b = 0.76, SE = 0.15, t(240) = 5.11, p < .001, r = 0.31 #
3: b1c b = −61.91, SE = 30.20, t(240) = −2.05, p = .042, r = −0.13 #
4: b0c:b1c b = 63.84, SE = 31.95, t(240) = 2.00, p = .047, r = 0.13 ###
> summaryh(lm(newsworthiness ~ b0c * b1c, d3_b1_engage[topic=="climate"]))
term results
1: (Intercept) b = 4.85, SE = 0.09, t(240) = 56.58, p < .001, r = 0.96
2: b0c b = 0.96, SE = 0.16, t(240) = 6.19, p < .001, r = 0.37 #
3: b1c b = −49.29, SE = 31.67, t(240) = −1.56, p = .121, r = −0.10
4: b0c:b1c b = 90.25, SE = 33.50, t(240) = 2.69, p = .007, r = 0.17 # interaction!?!
# study 3 monkeypox
> summaryh(lm(importance ~ b0c * b1c, d3_b1_engage[topic=="monkeypox"]))
term results
1: (Intercept) b = 4.08, SE = 0.07, t(439) = 59.54, p < .001, r = 0.94
2: b0c b = 0.60, SE = 0.16, t(439) = 3.69, p < .001, r = 0.17 #
3: b1c b = −36.08, SE = 31.70, t(439) = −1.14, p = .256, r = −0.05
4: b0c:b1c b = 41.11, SE = 41.29, t(439) = 1.00, p = .320, r = 0.05
> summaryh(lm(newsworthiness ~ b0c * b1c, d3_b1_engage[topic=="monkeypox"]))
term results
1: (Intercept) b = 4.19, SE = 0.07, t(439) = 60.46, p < .001, r = 0.94
2: b0c b = 0.45, SE = 0.17, t(439) = 2.70, p = .007, r = 0.13 #
3: b1c b = −76.68, SE = 32.05, t(439) = −2.39, p = .017, r = −0.11 #
4: b0c:b1c b = 77.06, SE = 41.75, t(439) = 1.85, p = .066, r = 0.09 # almost
```
monkeypox study **importance**
![[1658872430.png]]
monkeypox study - **newsworthiness**
![[1658872529.png]]
# differences in b0 and b1 magnitudes across studies
## engagement
### b1
Engagement on focal headlines **decreased more** across trials for studies 2 and 3.
```r
> summaryh(lm(b1 ~ study, s0))
term results
1: (Intercept) b = −0.002, SE = 2e−04, t(895) = −8.01, p < .001, r = −0.26
2: study2 b = −5e−04, SE = 3e−04, t(895) = −1.77, p = .077, r = −0.06 #
3: study3 b = −5e−04, SE = 3e−04, t(895) = −1.80, p = .072, r = −0.06 #
# combine studies 2 & 3
> summaryh(lm(b1 ~ study23, s0))
term results
1: (Intercept) b = −0.002, SE = 2e−04, t(896) = −8.01, p < .001, r = −0.26
2: study2323 b = −5e−04, SE = 3e−04, t(896) = −1.98, p = .048, r = −0.07 #
```
### b0
Initial engagement was much higher in climate change study than other studies.
```r
> summaryh(lm(b0 ~ study, s0))
term results
1: (Intercept) b = 0.37, SE = 0.03, t(895) = 11.41, p < .001, r = 0.36
2: study2 b = 0.20, SE = 0.04, t(895) = 4.37, p < .001, r = 0.14 #
3: study3 b = 0.007, SE = 0.04, t(895) = 0.18, p = .859, r = 0.01
> summaryh(lm(b0 ~ study, s0))
term results
1: (Intercept) b = 0.57, SE = 0.03, t(895) = 18.69, p < .001, r = 0.53
2: study1 b = −0.20, SE = 0.04, t(895) = −4.37, p < .001, r = −0.14 #
3: study3 b = −0.19, SE = 0.04, t(895) = −4.97, p < .001, r = −0.16 #
```
## dwell
### b1
Dwell on focal headlines **decreased more** across trials in study 2.
```r
> summaryh(lm(b1 ~ study, s0))
term results
1: (Intercept) b = −0.02, SE = 0.001, t(785) = −13.75, p < .001, r = −0.44
2: study2 b = 0.003, SE = 0.002, t(785) = 1.96, p = .050, r = 0.07 #
3: study3 b = 0.002, SE = 0.001, t(785) = 1.48, p = .140, r = 0.05
```
### b0
Monkeypox study has the highest initial dwell.
```r
> summaryh(lm(b0 ~ study, s0))
term results
1: (Intercept) b = 8.27, SE = 0.09, t(785) = 96.23, p < .001, r = 0.96
2: study2 b = −0.09, SE = 0.12, t(785) = −0.79, p = .433, r = −0.03
3: study3 b = −0.41, SE = 0.10, t(785) = −3.98, p < .001, r = −0.14 #
> summaryh(lm(b0 ~ study, s0))
term results
1: (Intercept) b = 8.18, SE = 0.08, t(785) = 102.45, p < .001, r = 0.96
2: study1 b = 0.09, SE = 0.12, t(785) = 0.79, p = .433, r = 0.03
3: study3 b = −0.32, SE = 0.10, t(785) = −3.24, p = .001, r = −0.12 #
> summaryh(lm(b0 ~ study, s0))
term results
1: (Intercept) b = 7.86, SE = 0.06, t(785) = 139.27, p < .001, r = 0.98
2: study2 b = 0.32, SE = 0.10, t(785) = 3.24, p = .001, r = 0.12 #
3: study1 b = 0.41, SE = 0.10, t(785) = 3.98, p < .001, r = 0.14 #
```